1000 People, İstanbul ICC- Ankara Congresium
The best part of “Storytelling” becomes even more meaningful when you work with companies with deep-rooted corporate history. Mustafa Nevzat Pharmaceuticals is an important brand with its roots in Turkey and it was going to celebrate its 90th anniversary. To finish 90 years full of success for a company doing business in this geography was actually to “achieve” a success in a process full of ups and downs. This success should have been “celebrated” in accordance with the stance of the company.
Art is always the main focus in almost all Marche designs. In this project, the 90-year history of the company was told to the audience in a chronological order with new films, narrator texts and specially selected concert repertoire designed into a symphonic concert pattern, Two concerts were held in Istanbul and Ankara, watched by a total of 1000 people.